Vitality E-Sports
I thrive on crafting visually captivating campaigns that seamlessly blend cutting-edge 3D techniques with strategic marketing insights. In the case of the 10-year anniversary gaming mouse pad launch, I spearheaded a short-form campaign that elevated the brand’s in-house creative with high-quality 3D visuals tailored for paid media.
The objective was to leverage 3D animation and motion graphics to achieve a premium look and feel, ensuring the campaign resonated with the target demographic of gamers across Europe and the UK, with a particular focus on the French and UK markets due to the team’s winning form.
In the pre-production phase, I developed a series of style-frames to establish a cohesive design language and visual direction. These exploratory frames allowed the client to gain a tangible understanding of the campaign’s aesthetic, and their positive feedback solidified the creative direction, enabling us to proceed with the production phase.
With client buy-in secured, my team and I embarked on producing a comprehensive campaign collection, encompassing static visuals and dynamic video content. To maximize impact and conversion rates, we optimized the assets for various target platforms, ensuring a seamless and engaging experience across different digital touchpoints.
Throughout the production process, I leveraged my expertise in 3D animation, motion graphics, and cutting-edge rendering techniques to craft visuals that not only captivated audiences but also effectively conveyed the brand’s messaging and product value proposition.
By combining my technical prowess with a deep understanding of memetic marketing strategies and consumer behavior, I was able to create a campaign that resonated with the gaming community, inspiring emotional connections and driving increased product sales.
Showreel
A Showcase of my ability to craft visually stunning motion graphics that drive viral engagement across social media platforms.
Vitality E-Sports
Celebrating the 10th Anniversary of Vitality with a custom limted edition Mouse Pad
RB Leipzig
Using memes and 3D Motion Graphics to reach the top of US Tiktok, while expanding global reach.
IBA
Bringing a new level of punch using 3D Motion Graphics to elevate the next level of boxing events.
Global Champions
Jumping to new success wby elevating Global Champion's equestrian events with social first motion design.
Sail GP
The co-design collaboration between Teenage Engineering and a tape recorder company represents a unique blend of innovative audio technology and